The Key to Earning More Money: Keep your learning ahead of your earning.
New York Times best-selling author,
and former publisher of SUCCESS Magazine
Life-long learning is hugely practical. It pays off! As Darren’s quote suggests, the most successful people in any field claim that voracious, continuous learning is a key to their success.
Now I hear you – for many Advisors, your schedule is already crammed with accreditation exams, compliance reports and plenty of company training. The last thing you’d want to do with your precious spare time is hit the books!
However, continually investing in your learning can be a relatively painless and enjoyable path to moving from the middle of the pack to the front.
What slice of the business truly interests you? Get clear. Admit it to yourself. Resolve to be competent in the areas you must be, but choose one area of passionate interest and continue to grow and learn and develop your expertise. You can become a Thought Leader by following your curiosity and passion. And thought leaders attract clients!
I love to learn. I’ve always been this way. I remember how excited I was for the second week of school, when they’d post all the clubs, bands and events to get involved in up in the hall. Every new thing to learn was like a key opening up a fresh kingdom. I would inevitably sign up for more than could possibly be crammed into a weekly schedule.
My Mom would shake her head and gently suggest that I may have bitten off more than I can chew. But I didn’t care. I had the energy of curiosity and enthusiasm coursing through my veins. How could it be too much? And so for the first several weeks of school I happily bounced from Theatre to Yearbook to French Club to History to Track Relay and that weird Science class until inevitably I hit a wall. I caught the first nasty bug going around. That, combined with total exhaustion, knocked me flat and I had to pare down.
I learned the virtues of moderation!
What subjects did you love in school? If you were to walk into a bookstore, what sections would you most want to hang out in? These are clues that can stoke your passion. Not business-related you say? Your interest is vintage motorcycles? Vegan cooking? Okay, how cool would it be if you were pursuing your passion and also found a community of like-minded people who could be your clients?
As an adult, my style of learning has shifted. Instead of dabbling, I now get profound joy from exploring just a few areas in depth. The intersection of sales, human potential and confidence is what I am laser-focused on. I read books, take courses, work with coaches, attend events and business retreats. The more effective I am as a business owner and coach, the more I can empower my clients to succeed. That passion drives me.
It sounds altruistic but really it’s not. I struggled with confidence for much of my life, while continually battling with this dynamic wild-child inside. Any time I can help someone master their skills and drop into their authentic power, I’m also healing myself. So you see, it’s really quite selfish.
Find ways and reasons to reconnect with or reinforce your joy for learning. Then sit back, relish the journey and watch how it brings in the business!